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Octubre 10 de 2024, Sertisoft S.A.S.

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La mejora continua, un pilar fundamental en la gestión organizacional eficiente. 

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¿Qué rol juega la mejora continua en la satisfacción del cliente?

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La mejora continua es esencial para la gestión empresarial moderna. Métodos como Six Sigma y Kaizen son claros ejemplos de cómo la mejora incremental puede tener un impacto significativo en la percepción del cliente. Según estudios, empresas pioneras como General Electric y Motorola, que han implementado Six Sigma, han logrado reducir errores en sus procesos, mejorando no solo la calidad de sus productos, sino también la lealtad del cliente (Karany, 2019).

La implementación de estos marcos no solo elimina ineficiencias, sino que también fortalece la capacidad de las organizaciones para superar las expectativas del cliente. De igual manera, el enfoque de Lean Management adoptado por Toyota demuestra que el éxito de una empresa radica en su habilidad para adaptarse y optimizar continuamente sus procesos, garantizando una mayor eficiencia operativa y mejorando la satisfacción del cliente a largo plazo​​ (Karany, 2019).

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¿Por qué la mejora continua es clave para la gestión organizacional?

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En el entorno empresarial actual, la innovación y la mejora continua son claves para asegurar la competitividad y ofrecer una excelente experiencia al cliente. Sertisoft ha integrado estas filosofías dentro de su plataforma TMS, la cual optimiza la gestión organizacional con resultados tangibles como la reducción de tiempos de respuesta, mayor transparencia en los procesos y un mejor cumplimiento de los compromisos adquiridos.

Con herramientas de trazabilidad y control, TMS proporciona una visibilidad completa sobre cada trámite y asegura que las organizaciones no solo cumplan con los plazos, sino que lo hagan con máxima eficiencia. Esto no solo mejora la productividad interna, sino que también potencia la satisfacción del cliente, al entregar respuestas rápidas y precisas.

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¿Cuáles son los beneficios de contar con un software para la gestión organizacional?

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Un software de gestión empresarial como TMS no solo facilita la administración de procesos clave como PQRS, gestión documental, comités y correspondencia, sino que también ayuda a las organizaciones a identificar la causa raíz de los problemas. Este enfoque, que es parte del ciclo de mejora continua, evita que los mismos problemas se repitan, mejorando la experiencia del cliente a largo plazo.

Además, TMS centraliza y automatiza los procesos internos, mejorando la capacidad de respuesta de las empresas y reduciendo los tiempos de gestión. Esta eficiencia se traduce en una mejor percepción del cliente, ya que el servicio es más transparente y confiable. Es por esto, que en Sertisoft, creemos que la mejora continua y la gestión de calidad son fundamentales para garantizar la satisfacción del cliente en el mundo empresarial moderno.

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Nuestra plataforma TMS ha demostrado que, al centralizar y automatizar los procesos organizacionales, no solo mejoramos la eficiencia interna, sino que también proporcionamos una experiencia del cliente superior. Este enfoque no solo posiciona a las empresas para el éxito a largo plazo, sino que las prepara para competir eficazmente en el mercado actual. Para conocer más sobre cómo TMS puede transformar su gestión organizacional, visite nuestra página www.sertisoft.com.co o escríbanos al (+57) 304 419 5435.

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Referencias

Karani, R. & Venkatesan, M. (11 de octubre de 2019). Continuous Improvements and Sustainability. Disponible en: link.springer

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